Inspirational stories

To help Gen-Z women imagine the possibilities of digital entrepreneurship, the partners created 18 stories. In addition to identifying relevant and inspiring digital entrepreneurship role models for Gen-Z women, the selected women also provided additional details from their digital entrepreneurship stories. The narratives focused on key dimensions of their business (type of business, platforms, key skills), developing a digital business using a design thinking approach, and the lifestyle of a digital entrepreneur (e.g. work-life balance). The aim was to identify key trends from this collection and define inspirational role models, taking into account the criteria of relevance and diversity and a two-sided perspective on entrepreneurship for Gen-Z women - businesses and digital entrepreneurs . To present their inspirational stories, we created three interconnected outputs: a) a visual infographic that, alongside the inspirational story, briefly presents the digital profile of the digital entrepreneur in question and highlights key aspects related to the above mentioned dimensions (digital entrepreneurship, digital business development and digital entrepreneur lifestyle); b) a video of the digital entrepreneur; and c) a podcast - a recording of the entire interview.