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Three Profile Traits of the digital



                entrepreneur








                                   The Sensing type                                                                        The Seizing type




                •   Self-employment                                                                     •   Entrepreneurship comes from

                •   Entrepreneurship prospect                                                               opportunity

                •   Entrepreneurship aspiration                                                         •   Traditional organisational


                •   Disruption from new market                                                              structures may slow your
                    creation                                                                                progress


                •   Use of technology to improve                                                        •   E-strategies to bolster
                    compatibility                                                                           competitive advantage


                •   Understands digitisation                                                            •   Disruption comes from existing
                                                                                                            markets


                                                                                                        •   Production competence comes
                                                                                                            from technology
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