Page 23 - Apresentaçao do PowerPoint

The lean start-up methodology has become one of the leading

frameworks for launching a successful business. Its popularity

comes from its ability to decrease the entrepreneur’s exposure

to risk, making his/her business viable.
Ris Do you recall the importance of the business plan from Module 7

k- – Product/service development & business plan for better

fre communicating your business idea to your clients, investors and
partners? Then image if this plan, which you spent so much time
e and resources at, is full of untested assumptions.

suc This is when the lean start-up methodology comes in handy, by

ces helping you break your plan into several hypotheses and run
experiments, i.e., testing/prototypes to discover if they are true
s or not.

Recall the prototype development process in session 1 that

presented a validation learning process for a business to test its

assumptions through a product or service prototype.