Page 23 - Apresentaçao do PowerPoint

Pitc You now have the key to your pitch, but how should you
structure it? By using the elevator pitch technique.
h a Imagine you are in an elevator.

digi Your target audience is also there, whether it be investors,

tal customers or others. This is a really good chance to present your

bus business idea but how long do you actually have to deliver your

message? Perhaps no more than a minute! Seize this
ine opportunity and be ready to grab your target audience’s

ss attention in a sentence.

ide Your first challenge will be precisely to write down a sentence

a that you believe would best present you and explain your idea
and your business, clearly and succinctly.