Page 22 - Apresentaçao do PowerPoint

Steve Jobs, founder of Apple, was the master of pitching! Every

time apple released a new technological device, everyone wanted

Pitc to see its pitch.

But what is pitching?
h a Pitching is used in a great variety of fields, especially in marketing

digi and business, and refers to bringing an idea to someone with the

tal power to do something with it, usually investors or customers.

bus So, if you are planning to start your digital business for sure you
will need to pitch your innovative idea somewhere along the
ine process, even if it is just to your friends and family! It is still about

ss perspective, but now its about how others will see your business
and not you.
ide Of course this does not mean you will only say what others want to

a hear, but you should be aware of how your perspective might be

different from theirs and improve your ideas and how you

communicate them to others.