Page 10 - Apresentaçao do PowerPoint
P. 10
Elements of a business plan
Your business plan will describe your digital business value proposition in
a more detailed way. It will help you guide your business strategy,
ensuring that you clearly explain how your business will be profitable.
Although a business plan does not follow a fixed structure, it should
consider the following elements:
o Executive summary
o Presentation of the digital entrepreneur and of her business
o Presentation of the digital business idea
o Market analysis
o Definition of goals and commercial strategy
o Funding request and financial forecast
o Conclusions
o Other relevant information
