Page 16 - Apresentaçao do PowerPoint

It all depends on the perspective

Picture a glass half filled with water. While some might say it is half full,

others will argue that it is half empty. This ancient question still

generates debate today but its conclusion is simple: it all depends on the

perspective.

This can be applied to your business plan: you may think that your

innovative idea will beat the odds, but it will depend on your client’s

perspective, the market circumstances, etc.

Let us take the example of 23 years old Pamela that studied architecture

and decided to start an Instagram page to share her drawings. This

started as an hobby for Pamela during the COVID-19 pandemic, but soon

escalated to become more professional as, to her surprise, art suppliers

reached out to have their pens, pencils, etc. used and shared online by

Pamela.