Page 5 - Apresentaçao do PowerPoint
P. 5
Advantages of digital marketing
Digital marketing is nothing but the new marketing, bringing numerous
advantages to promote digital businesses. These include:
Customer segmentation, by directing the message you want to send to
the right audience.
Data analysis in real time, allowing you to measure the number of
customers that have been reached by your message or that has
somehow interacted with you or acquire some of your products.
Customer engagement on a more frequently basis.
Agile processes in marketing campaigns as it allows you to create, edit
and replace content at any moment and in some cases with low
technological expertise.
Lower publications costs.

