Page 13 - Apresentaçao do PowerPoint
P. 13
Marketing strategy in nine steps
Social media marketing: Facebook, Instagram, Twitter, LinkedIn,
YouTube, Google+, Snapshot, Pinterest are powerful tools to create
content, amplify content and a complement to other content strategies
(e.g. blogs, videos).
Coming down to the last three steps of your marketing strategy,
remember to:
o set and commit to a budget
o create a marketing plan, as an essential management tool to
implement your marketing strategy
o measure performance, as you need to know how you are going to
assess the success of your promotion campaigns.

